Roger Layton
About
Roger Layton has authored 45 papers that have received a total of 1.7k indexed citations.
This includes 24 papers in Marketing, 18 papers in Organizational Behavior and Human Resource Management and 7 papers in Sociology and Political Science. The topics of these papers are Service and Product Innovation (14 papers), Customer Service Quality and Loyalty (11 papers) and Consumer Behavior in Brand Consumption and Identification (11 papers). Roger Layton is often cited by papers focused on Service and Product Innovation (14 papers), Customer Service Quality and Loyalty (11 papers) and Consumer Behavior in Brand Consumption and Identification (11 papers) and collaborates with scholars based in Australia, Ireland and United States. Roger Layton's co-authors include Sherriff T.K. Luk, Sarah Duffy, Christine Domegan, J. Meng and Geoffrey C. Kiel and has published in prestigious journals such as Journal of Marketing Research, European Journal of Marketing and Journal of Retailing and Consumer Services
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