Rong Chen
About
Rong Chen has authored 93 papers that have received a total of 1.2k indexed citations.
This includes 24 papers in Marketing, 19 papers in Sociology and Political Science and 13 papers in Education. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (11 papers), Decision-Making and Behavioral Economics (11 papers) and Language, Metaphor, and Cognition (10 papers). Rong Chen is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (11 papers), Decision-Making and Behavioral Economics (11 papers) and Language, Metaphor, and Cognition (10 papers) and collaborates with scholars based in China, United States and Taiwan. Rong Chen's co-authors include Feng He, Stephen L. DesJardins, Troy J. Zarcone, Zhao Ping and Edward P. St. John and has published in prestigious journals such as Journal of the American Chemical Society, Journal of Business Research and Language
In The Last Decade
Explore authors with similar magnitude of impact
Top fields papers by Svorad Štolc are about Top authors papers by Yoshihiko Kushi are co-authored with Top authors papers by Xiufen Wang are co-authored with Top authors papers by Riccardo Ghio are co-authored with Top countries impacted by papers by Basem M. William Top authors papers by M. Krzystyniak are co-authored with Top fields papers by A Sosna are about Top fields papers by Heng Wang are about