Saara Brax
About
Saara Brax has authored 19 papers that have received a total of 1.3k indexed citations.
This includes 16 papers in Marketing, 10 papers in Organizational Behavior and Human Resource Management and 7 papers in Management Information Systems. The topics of these papers are Service and Product Innovation (16 papers), Customer Service Quality and Loyalty (10 papers) and Quality and Supply Management (5 papers). Saara Brax is often cited by papers focused on Service and Product Innovation (16 papers), Customer Service Quality and Loyalty (10 papers) and Quality and Supply Management (5 papers) and collaborates with scholars based in Finland, United Kingdom and Italy. Saara Brax's co-authors include Wenting Zou, Risto Rajala, Marko Kohtamäki, Jan Holmström and Juliana Hsuan and has published in prestigious journals such as Industrial Marketing Management, International Journal of Operations & Production Management and Supply Chain Management An International Journal
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