Saara Pekkarinen
About
Saara Pekkarinen has authored 16 papers that have received a total of 503 indexed citations.
This includes 9 papers in Marketing, 6 papers in Management Information Systems and 5 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Service and Product Innovation (8 papers), Customer Service Quality and Loyalty (5 papers) and Product Development and Customization (4 papers). Saara Pekkarinen is often cited by papers focused on Service and Product Innovation (8 papers), Customer Service Quality and Loyalty (5 papers) and Product Development and Customization (4 papers) and collaborates with scholars based in Finland, United Kingdom and China. Saara Pekkarinen's co-authors include Pauliina Ulkuniemi, Timo Koivumäki, Minna Pikkarainen, Satu Nätti and Jari Juga and has published in prestigious journals such as Journal of Medical Internet Research, Industrial Marketing Management and International Journal of Physical Distribution & Logistics Management
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