Salma Alguezaui
About
Salma Alguezaui has authored 12 papers that have received a total of 968 indexed citations.
This includes 7 papers in Sociology and Political Science, 4 papers in Strategy and Management and 4 papers in Marketing. The topics of these papers are Digital Marketing and Social Media (5 papers), Innovation and Knowledge Management (4 papers) and Technology Adoption and User Behaviour (3 papers). Salma Alguezaui is often cited by papers focused on Digital Marketing and Social Media (5 papers), Innovation and Knowledge Management (4 papers) and Technology Adoption and User Behaviour (3 papers) and collaborates with scholars based in United Kingdom, Italy and France. Salma Alguezaui's co-authors include Raffaele Filieri, Farok J. Contractor, Lucia Piscitello, Francesco Galati and Giovanni Pino and has published in prestigious journals such as Journal of Business Research, Tourism Management and Computers in Human Behavior
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