Serkan Akıncı

27 papers and 1.0k indexed citations i.

Serkan Akıncı has authored 27 papers that have received a total of 1.0k indexed citations. This includes 13 papers in Marketing, 10 papers in Organizational Behavior and Human Resource Management and 6 papers in Sociology and Political Science. The topics of these papers are Customer Service Quality and Loyalty (9 papers), Consumer Behavior in Brand Consumption and Identification (8 papers) and Digital Marketing and Social Media (6 papers). Serkan Akıncı is often cited by papers focused on Customer Service Quality and Loyalty (9 papers), Consumer Behavior in Brand Consumption and Identification (8 papers) and Digital Marketing and Social Media (6 papers) and collaborates with scholars based in Türkiye, Malaysia and United States. Serkan Akıncı's co-authors include Şafak Aksoy, Eda Atilgan, Erdener Kaynak, Turhan Cumhur and Tuba Hacıbekiroğlu and has published in prestigious journals such as Journal of Business Research, European Journal of Marketing and Journal of Air Transport Management