Soo‐Bum Lee
About
Soo‐Bum Lee has authored 69 papers that have received a total of 391 indexed citations.
This includes 32 papers in Cultural Studies, 29 papers in Marketing and 15 papers in Information Systems. The topics of these papers are Diverse Topics in Contemporary Research (25 papers), Consumer Perception and Purchasing Behavior (24 papers) and Nutrition, Health and Food Behavior (11 papers). Soo‐Bum Lee is often cited by papers focused on Diverse Topics in Contemporary Research (25 papers), Consumer Perception and Purchasing Behavior (24 papers) and Nutrition, Health and Food Behavior (11 papers) and collaborates with scholars based in South Korea and United States. Soo‐Bum Lee's co-authors include Lynda Lee Kaid, Cheonsoo Kim, Minjung Kim, Hyoungkoo Khang and Jungmi Jun and has published in prestigious journals such as International Journal of Hospitality Management, Sustainability and Communication Research
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