Srini S. Srinivasan
About
Srini S. Srinivasan has authored 17 papers that have received a total of 3.8k indexed citations.
This includes 10 papers in Marketing, 6 papers in Organizational Behavior and Human Resource Management and 6 papers in Economics and Econometrics. The topics of these papers are Consumer Market Behavior and Pricing (8 papers), Customer Service Quality and Loyalty (6 papers) and Consumer Behavior in Brand Consumption and Identification (5 papers). Srini S. Srinivasan is often cited by papers focused on Consumer Market Behavior and Pricing (8 papers), Customer Service Quality and Loyalty (6 papers) and Consumer Behavior in Brand Consumption and Identification (5 papers) and collaborates with scholars based in United States, France and Canada. Srini S. Srinivasan's co-authors include Rolph E. Anderson, Kapil Bawa, Rajendra K. Srivastava, Sridhar N. Ramaswami and Brian D. Till and has published in prestigious journals such as Journal of Marketing Research, Journal of Business Research and Journal of International Business Studies.
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