Steven Ji-Fan Ren
About
Steven Ji-Fan Ren has authored 8 papers that have received a total of 323 indexed citations.
This includes 6 papers in Marketing, 4 papers in Management Information Systems and 3 papers in Sociology and Political Science. The topics of these papers are Digital Marketing and Social Media (3 papers), Outsourcing and Supply Chain Management (3 papers) and Technology Adoption and User Behaviour (2 papers). Steven Ji-Fan Ren is often cited by papers focused on Digital Marketing and Social Media (3 papers), Outsourcing and Supply Chain Management (3 papers) and Technology Adoption and User Behaviour (2 papers) and collaborates with scholars based in China, Hong Kong and India. Steven Ji-Fan Ren's co-authors include Eric W.T. Ngai, Vincent Cho, Carol Xiaojuan Ou and Rameshwar Dubey and has published in prestigious journals such as PLoS ONE, Computers in Human Behavior and International Journal of Production Research
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