Steven W. Kopp
About
Steven W. Kopp has authored 42 papers that have received a total of 744 indexed citations.
This includes 19 papers in Marketing, 8 papers in Clinical Psychology and 8 papers in Economics and Econometrics. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (7 papers), Copyright and Intellectual Property (7 papers) and Pharmaceutical industry and healthcare (4 papers). Steven W. Kopp is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (7 papers), Copyright and Intellectual Property (7 papers) and Pharmaceutical industry and healthcare (4 papers) and collaborates with scholars based in United States, Vietnam and Japan. Steven W. Kopp's co-authors include Elyria Kemp, Tracy A. Suter, Mitsuyasu Yabe, Jeff Langenderfer and Mary Jane Sheffet and has published in prestigious journals such as Journal of Business Ethics, Appetite and Sustainability
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