Suraksha Gupta

72 papers and 2.3k indexed citations i.

About

Suraksha Gupta has authored 72 papers that have received a total of 2.3k indexed citations. This includes 38 papers in Marketing, 28 papers in Sociology and Political Science and 25 papers in Strategy and Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (25 papers), Digital Marketing and Social Media (22 papers) and Customer Service Quality and Loyalty (18 papers). Suraksha Gupta is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (25 papers), Digital Marketing and Social Media (22 papers) and Customer Service Quality and Loyalty (18 papers) and collaborates with scholars based in United Kingdom, United States and China. Suraksha Gupta's co-authors include Pantea Foroudi, T.C. Melewar, Sena Ozdemir, Mohammad M. Foroudi and Yichuan Wang and has published in prestigious journals such as Journal of Business Research, Journal of Business Ethics and Computers in Human Behavior.

In The Last Decade

Fields of papers published by Suraksha Gupta

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

Countries citing papers authored by Suraksha Gupta

Since Specialization
Citations
Rankless by CCL
2025