Takumi Kato

41 papers and 136 indexed citations i.

Takumi Kato has authored 41 papers that have received a total of 136 indexed citations. This includes 27 papers in Marketing, 17 papers in Sociology and Political Science and 13 papers in Social Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (20 papers), Color perception and design (13 papers) and Digital Marketing and Social Media (13 papers). Takumi Kato is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (20 papers), Color perception and design (13 papers) and Digital Marketing and Social Media (13 papers) and collaborates with scholars based in Japan and Spain. Takumi Kato's co-authors include Kazuhiko Tsuda, Noriko Kishida, Rie Ito, Dolores Botella‐Carrubi and Takashi Kondo and has published in prestigious journals such as Journal of Brand Management, Physica Scripta and Journal of Consumer Behaviour