V. Brian Viard

27 papers and 961 indexed citations i.

V. Brian Viard has authored 27 papers that have received a total of 961 indexed citations. This includes 16 papers in Strategy and Management, 13 papers in Economics and Econometrics and 12 papers in Marketing. The topics of these papers are Digital Platforms and Economics (16 papers), Consumer Market Behavior and Pricing (12 papers) and ICT Impact and Policies (10 papers). V. Brian Viard is often cited by papers focused on Digital Platforms and Economics (16 papers), Consumer Market Behavior and Pricing (12 papers) and ICT Impact and Policies (10 papers) and collaborates with scholars based in China, United States and Canada. V. Brian Viard's co-authors include Shihe Fu, Katja Seim, Nicholas Economides, Wesley R. Hartmann and Nicholas G. Polson and has published in prestigious journals such as Management Science, The Economic Journal and Journal of Public Economics