Vaughan Reimers
About
Vaughan Reimers has authored 19 papers that have received a total of 430 indexed citations.
This includes 12 papers in Marketing, 6 papers in Sociology and Political Science and 6 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Retail Behavior Studies (8 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Customer Service Quality and Loyalty (5 papers). Vaughan Reimers is often cited by papers focused on Consumer Retail Behavior Studies (8 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Customer Service Quality and Loyalty (5 papers) and collaborates with scholars based in Australia, Malaysia and United Kingdom. Vaughan Reimers's co-authors include Chih‐Wei Chao, Val Clulow, Po-Hsin Lai, Mike Reid and Abdel K. Halabi and has published in prestigious journals such as European Journal of Marketing, Transportation Research Part A Policy and Practice and Journal of Retailing and Consumer Services
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