Venkatapparao Mummalaneni

19 papers and 543 indexed citations i.

About

Venkatapparao Mummalaneni is a scholar working on Organizational Behavior and Human Resource Management, Marketing and Management of Technology and Innovation. According to data from OpenAlex, Venkatapparao Mummalaneni has authored 19 papers receiving a total of 543 indexed citations (citations by other indexed papers that have themselves been cited), including 11 papers in Organizational Behavior and Human Resource Management, 10 papers in Marketing and 5 papers in Management of Technology and Innovation. Recurrent topics in Venkatapparao Mummalaneni’s work include Customer Service Quality and Loyalty (11 papers), Consumer Behavior in Brand Consumption and Identification (6 papers) and Management and Marketing Education (5 papers). Venkatapparao Mummalaneni is often cited by papers focused on Customer Service Quality and Loyalty (11 papers), Consumer Behavior in Brand Consumption and Identification (6 papers) and Management and Marketing Education (5 papers). Venkatapparao Mummalaneni collaborates with scholars based in United States and Singapore. Venkatapparao Mummalaneni's co-authors include J. David Lichtenthal, Juan Meng, Khalid M. Dubas, Chiang‐nan Chao and David T. Wilson and has published in prestigious journals such as Journal of Business Research, Industrial Marketing Management and European Journal of Marketing.

In The Last Decade

Fields of papers citing papers by Venkatapparao Mummalaneni

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Venkatapparao Mummalaneni. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Venkatapparao Mummalaneni may publish in the future.

Countries citing papers authored by Venkatapparao Mummalaneni

Since Specialization
Citations

This map shows the geographic impact of Venkatapparao Mummalaneni's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Venkatapparao Mummalaneni with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Venkatapparao Mummalaneni more than expected).

Rankless by CCL
2025