Willy Arafah
About
Willy Arafah has authored 28 papers that have received a total of 63 indexed citations.
This includes 10 papers in Marketing, 7 papers in Demography and 6 papers in Strategy and Management. The topics of these papers are Consumer Behavior and Marketing Influence (9 papers), SMEs Development and Digital Marketing (7 papers) and Employee Performance and Management (6 papers). Willy Arafah is often cited by papers focused on Consumer Behavior and Marketing Influence (9 papers), SMEs Development and Digital Marketing (7 papers) and Employee Performance and Management (6 papers) and collaborates with scholars based in Indonesia, North Macedonia and Malaysia. Willy Arafah's co-authors include Lucky Nugroho, Wiwik Utami, Veithzal Rivai Zainal, Zulkifli Husin and Endri Endri and has published in prestigious journals such as International Journal of Energy Economics and Policy, Polish Journal of Management Studies and Verslas teorija ir praktika
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