Woo Gon Kim

190 papers and 11.3k indexed citations i.

Woo Gon Kim has authored 190 papers that have received a total of 11.3k indexed citations. This includes 91 papers in Sociology and Political Science, 79 papers in Marketing and 76 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Customer Service Quality and Loyalty (63 papers), Digital Marketing and Social Media (59 papers) and Consumer Behavior in Brand Consumption and Identification (37 papers). Woo Gon Kim is often cited by papers focused on Customer Service Quality and Loyalty (63 papers), Digital Marketing and Social Media (59 papers) and Consumer Behavior in Brand Consumption and Identification (37 papers) and collaborates with scholars based in United States, South Korea and China. Woo Gon Kim's co-authors include Kavitha Haldorai, Hyung‐Min Choi, Salman Majeed, Ming‐Hsiang Chen and Hae‐Young Lee and has published in prestigious journals such as Journal of Business Research, Tourism Management and Annals of Tourism Research