Xiaoguang Qi
About
Xiaoguang Qi has authored 16 papers that have received a total of 338 indexed citations.
This includes 11 papers in Sociology and Political Science, 8 papers in Marketing and 4 papers in Strategy and Management. The topics of these papers are Diverse Aspects of Tourism Research (8 papers), Digital Marketing and Social Media (6 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers). Xiaoguang Qi is often cited by papers focused on Diverse Aspects of Tourism Research (8 papers), Digital Marketing and Social Media (6 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers) and collaborates with scholars based in China, United Kingdom and Hong Kong. Xiaoguang Qi's co-authors include Jin Hooi Chan, Jiaying Lyu, Jun-Yan Hu and Gang Fang and has published in prestigious journals such as Industrial Marketing Management, International Journal of Hospitality Management and Sustainability
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