Xiaotong Li
About
Xiaotong Li has authored 71 papers that have received a total of 2.1k indexed citations.
This includes 24 papers in Sociology and Political Science, 21 papers in Marketing and 14 papers in Strategy and Management. The topics of these papers are Digital Marketing and Social Media (17 papers), Technology Adoption and User Behaviour (12 papers) and Consumer Retail Behavior Studies (10 papers). Xiaotong Li is often cited by papers focused on Digital Marketing and Social Media (17 papers), Technology Adoption and User Behaviour (12 papers) and Consumer Retail Behavior Studies (10 papers) and collaborates with scholars based in China, United States and United Kingdom. Xiaotong Li's co-authors include Yue Guo, Peng Zhu, Stuart J. Barnes and Zhen Shao and has published in prestigious journals such as Energy Policy, Communications of the ACM and Tourism Management
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