Xiaoyuan Tan

11 papers and 262 indexed citations i.

Xiaoyuan Tan has authored 11 papers that have received a total of 262 indexed citations. This includes 4 papers in Sociology and Political Science, 4 papers in Experimental and Cognitive Psychology and 4 papers in Marketing. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (4 papers), Diverse Aspects of Tourism Research (2 papers) and Digital Marketing and Social Media (2 papers). Xiaoyuan Tan is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (4 papers), Diverse Aspects of Tourism Research (2 papers) and Digital Marketing and Social Media (2 papers) and collaborates with scholars based in China, United States and Australia. Xiaoyuan Tan's co-authors include Tianyu Ying, Shun Ye, Shun Ye, Bingjie Liu-Lastres and Mao-Ying Wu and has published in prestigious journals such as Tourism Management, Annals of Tourism Research and Journal of Travel Research