Xingyu Chen

24 papers and 428 indexed citations i.

Xingyu Chen has authored 24 papers that have received a total of 428 indexed citations. This includes 18 papers in Sociology and Political Science, 9 papers in Marketing and 6 papers in Information Systems and Management. The topics of these papers are Digital Marketing and Social Media (15 papers), Technology Adoption and User Behaviour (6 papers) and Consumer Market Behavior and Pricing (4 papers). Xingyu Chen is often cited by papers focused on Digital Marketing and Social Media (15 papers), Technology Adoption and User Behaviour (6 papers) and Consumer Market Behavior and Pricing (4 papers) and collaborates with scholars based in China, United States and Canada. Xingyu Chen's co-authors include Dai Yao, Ling Jiang, Shijie Lu, Cong Shi and Xingda Qu and has published in prestigious journals such as Journal of Marketing Research, Journal of the Academy of Marketing Science and BMC Public Health.