Yu-Chun Chung
About
Yu-Chun Chung has authored 14 papers that have received a total of 377 indexed citations.
This includes 6 papers in Sociology and Political Science, 6 papers in Marketing and 4 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Digital Marketing and Social Media (5 papers), Creativity in Education and Neuroscience (3 papers) and Technology Adoption and User Behaviour (3 papers). Yu-Chun Chung is often cited by papers focused on Digital Marketing and Social Media (5 papers), Creativity in Education and Neuroscience (3 papers) and Technology Adoption and User Behaviour (3 papers) and collaborates with scholars based in Taiwan. Yu-Chun Chung's co-authors include Shu-Hsien Liao, Da-Chian Hu, Jeou‐Shyan Horng, Chih‐Hsing Liu and Sheng-Fang Chou and has published in prestigious journals such as International Journal of Hospitality Management, Sustainability and Telematics and Informatics
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