Yue Lu

10 papers and 249 indexed citations i.

Yue Lu has authored 10 papers that have received a total of 249 indexed citations. This includes 6 papers in Sociology and Political Science, 6 papers in Marketing and 4 papers in Computer Networks and Communications. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (5 papers), Peer-to-Peer Network Technologies (3 papers) and Multimedia Communication and Technology (3 papers). Yue Lu is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (5 papers), Peer-to-Peer Network Technologies (3 papers) and Multimedia Communication and Technology (3 papers) and collaborates with scholars based in China, The Netherlands and Hong Kong. Yue Lu's co-authors include Fernando Kuipers, Defeng Yang, Piet Van Mieghem, Robert E. Kooij and Ramjee Prasad and has published in prestigious journals such as Journal of Business Research, Frontiers in Psychology and Journal of Product & Brand Management