Yun Ji Moon
About
Yun Ji Moon has authored 18 papers that have received a total of 731 indexed citations.
This includes 14 papers in Information Systems and Management, 10 papers in Sociology and Political Science and 10 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Technology Adoption and User Behaviour (14 papers), Digital Marketing and Social Media (10 papers) and Customer Service Quality and Loyalty (10 papers). Yun Ji Moon is often cited by papers focused on Technology Adoption and User Behaviour (14 papers), Digital Marketing and Social Media (10 papers) and Customer Service Quality and Loyalty (10 papers) and collaborates with scholars based in South Korea, United States and United Kingdom. Yun Ji Moon's co-authors include Woo Gon Kim, Deborah J. Armstrong, Sora Kang, Chris Rowley and Timothy Jung and has published in prestigious journals such as Information & Management, International Journal of Hospitality Management and International Journal of Information Management
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