Zainul Arifin
About
Zainul Arifin has authored 107 papers that have received a total of 405 indexed citations.
This includes 37 papers in Marketing, 30 papers in Education and 27 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior and Marketing Influence (36 papers), SMEs Development and Digital Marketing (21 papers) and Employee Performance and Leadership (21 papers). Zainul Arifin is often cited by papers focused on Consumer Behavior and Marketing Influence (36 papers), SMEs Development and Digital Marketing (21 papers) and Employee Performance and Leadership (21 papers) and collaborates with scholars based in Indonesia, Taiwan and Italy. Zainul Arifin's co-authors include Muhammad Nurtanto, Endang Siti Astuti, Farid Mutohhari, Wilopo Wilopo and Mohammad Iqbal and has published in prestigious journals such as Journal of Asia Business Studies, VINE Journal of Information and Knowledge Management Systems and Journal of Asian Finance Economics and Business
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