Zhao Pan
About
Zhao Pan has authored 16 papers that have received a total of 515 indexed citations.
This includes 9 papers in Sociology and Political Science, 5 papers in Marketing and 5 papers in Information Systems and Management. The topics of these papers are Digital Marketing and Social Media (8 papers), Technology Adoption and User Behaviour (5 papers) and AI in Service Interactions (3 papers). Zhao Pan is often cited by papers focused on Digital Marketing and Social Media (8 papers), Technology Adoption and User Behaviour (5 papers) and AI in Service Interactions (3 papers) and collaborates with scholars based in China, India and Hong Kong. Zhao Pan's co-authors include Yaobin Lu, Qian Hu, Sumeet Gupta and Yanhong Chen and has published in prestigious journals such as Computers in Human Behavior, Information & Management and International Journal of Information Management
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