Zhen Zhu
About
Zhen Zhu has authored 44 papers that have received a total of 2.5k indexed citations.
This includes 17 papers in Information Systems and Management, 13 papers in Strategy and Management and 12 papers in Management Information Systems. The topics of these papers are Technology Adoption and User Behaviour (16 papers), Digital Marketing and Social Media (10 papers) and Innovation and Knowledge Management (9 papers). Zhen Zhu is often cited by papers focused on Technology Adoption and User Behaviour (16 papers), Digital Marketing and Social Media (10 papers) and Innovation and Knowledge Management (9 papers) and collaborates with scholars based in China, United States and India. Zhen Zhu's co-authors include Xiang Bai, Cheryl Nakata, Christopher P. Furner and Zhiliang Xu and has published in prestigious journals such as IEEE Transactions on Pattern Analysis and Machine Intelligence, Computers in Human Behavior and Expert Systems with Applications
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