Ab Litt
About
Ab Litt has authored 6 papers that have received a total of 317 indexed citations.
This includes 3 papers in Cognitive Neuroscience, 3 papers in Marketing and 3 papers in Applied Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (3 papers), Decision-Making and Behavioral Economics (3 papers) and Behavioral Health and Interventions (3 papers). Ab Litt is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (3 papers), Decision-Making and Behavioral Economics (3 papers) and Behavioral Health and Interventions (3 papers) and collaborates with scholars based in United States, France and Hong Kong. Ab Litt's co-authors include Baba Shiv, Uzma Khan, Mónica Dias-Teixeira, Taly Reich and Zakary L. Tormala and has published in prestigious journals such as Management Science, Journal of Consumer Research and Psychological Science
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