Aberdeen Leila Borders
About
Aberdeen Leila Borders has authored 19 papers that have received a total of 362 indexed citations.
This includes 9 papers in Marketing, 8 papers in Sociology and Political Science and 7 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (6 papers), Customer Service Quality and Loyalty (5 papers) and Service and Product Innovation (3 papers). Aberdeen Leila Borders is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (6 papers), Customer Service Quality and Loyalty (5 papers) and Service and Product Innovation (3 papers) and collaborates with scholars based in United States, Mexico and Latvia. Aberdeen Leila Borders's co-authors include Wesley J. Johnston, Elyria Kemp, Nwamaka A. Anaza, Joe M. Ricks and Kim Williams and has published in prestigious journals such as Journal of Business Research, Industrial Marketing Management and European Journal of Marketing.
In The Last Decade
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