Adrian Palmer

85 papers and 4.8k indexed citations i.

Adrian Palmer has authored 85 papers that have received a total of 4.8k indexed citations. This includes 55 papers in Organizational Behavior and Human Resource Management, 51 papers in Marketing and 44 papers in Sociology and Political Science. The topics of these papers are Customer Service Quality and Loyalty (55 papers), Consumer Behavior in Brand Consumption and Identification (28 papers) and Digital Marketing and Social Media (26 papers). Adrian Palmer is often cited by papers focused on Customer Service Quality and Loyalty (55 papers), Consumer Behavior in Brand Consumption and Identification (28 papers) and Digital Marketing and Social Media (26 papers) and collaborates with scholars based in United Kingdom, France and United States. Adrian Palmer's co-authors include Nicole Koenig‐Lewis, Martin O’Neill, David Bejou, Una McMahon‐Beattie and Yousra Asaad and has published in prestigious journals such as Journal of Business Research, Tourism Management and Annals of Tourism Research