Ah Keng Kau

11 papers and 816 indexed citations i.

Ah Keng Kau has authored 11 papers that have received a total of 816 indexed citations. This includes 9 papers in Sociology and Political Science, 7 papers in Social Psychology and 4 papers in Marketing. The topics of these papers are Cultural Differences and Values (6 papers), Social and Intergroup Psychology (3 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers). Ah Keng Kau is often cited by papers focused on Cultural Differences and Values (6 papers), Social and Intergroup Psychology (3 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers) and collaborates with scholars based in Singapore, United States and Taiwan. Ah Keng Kau's co-authors include Soo Jiuan Tan, Kwon Jung, Chanthika Pornpitakpan, Swee Hoon Ang and Siew Meng Leong and has published in prestigious journals such as Journal of International Business Studies, Journal of Business Ethics and Social Indicators Research