Ahmad Aljarah
About
Ahmad Aljarah has authored 24 papers that have received a total of 410 indexed citations.
This includes 18 papers in Marketing, 12 papers in Sociology and Political Science and 10 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (14 papers), Digital Marketing and Social Media (12 papers) and Customer Service Quality and Loyalty (10 papers). Ahmad Aljarah is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (14 papers), Digital Marketing and Social Media (12 papers) and Customer Service Quality and Loyalty (10 papers) and collaborates with scholars based in Cyprus, Spain and Türkiye. Ahmad Aljarah's co-authors include Blend Ibrahim, Eva Lahuerta-Otero, Sikandar Ali Qalati, Ľubica Gajanová and María del Mar García de los Salmones and has published in prestigious journals such as Sustainability, Journal of Sustainable Tourism and Management Decision.
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