Alev Koçak Alan
About
Alev Koçak Alan has authored 34 papers that have received a total of 298 indexed citations.
This includes 19 papers in Sociology and Political Science, 12 papers in Organizational Behavior and Human Resource Management and 11 papers in Information Systems and Management. The topics of these papers are Digital Marketing and Social Media (19 papers), Customer Service Quality and Loyalty (11 papers) and Technology Adoption and User Behaviour (11 papers). Alev Koçak Alan is often cited by papers focused on Digital Marketing and Social Media (19 papers), Customer Service Quality and Loyalty (11 papers) and Technology Adoption and User Behaviour (11 papers) and collaborates with scholars based in Türkiye and United States. Alev Koçak Alan's co-authors include Ebru Tümer Kabadayı, Cengiz Yılmaz, Ali E. Akgün, C. Dennis Pegden and Halit Keski̇n and has published in prestigious journals such as Appetite, Journal of Marketing Management and Service Industries Journal
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