Alina Sorescu

30 papers and 2.3k indexed citations i.

Alina Sorescu has authored 30 papers that have received a total of 2.3k indexed citations. This includes 16 papers in Marketing, 12 papers in Strategy and Management and 9 papers in Accounting. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (9 papers), Financial Markets and Investment Strategies (8 papers) and Corporate Finance and Governance (8 papers). Alina Sorescu is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (9 papers), Financial Markets and Investment Strategies (8 papers) and Corporate Finance and Governance (8 papers) and collaborates with scholars based in United States, Austria and Israel. Alina Sorescu's co-authors include Rajesh Chandy, Martin Schreier, David A. Schweidel, Jaideep Prabhu and Renana Peres and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of the Academy of Marketing Science