Alison B. Shields

6 papers and 262 indexed citations i.

Alison B. Shields has authored 6 papers that have received a total of 262 indexed citations. This includes 3 papers in Sociology and Political Science, 2 papers in Social Psychology and 2 papers in Information Systems. The topics of these papers are Digital Marketing and Social Media (3 papers), Impact of Technology on Adolescents (3 papers) and Consumer Behavior in Brand Consumption and Identification (2 papers). Alison B. Shields is often cited by papers focused on Digital Marketing and Social Media (3 papers), Impact of Technology on Adolescents (3 papers) and Consumer Behavior in Brand Consumption and Identification (2 papers) and collaborates with scholars based in United States. Alison B. Shields's co-authors include Adam Peruta, Jennifer Wiggins Johnson, Debra A. Laverie and William Humphrey and has published in prestigious journals such as Psychology and Marketing, Journal of Consumer Behaviour and Journal of Marketing Education.