Anja Lambrecht
About
Anja Lambrecht has authored 54 papers that have received a total of 1.8k indexed citations.
This includes 38 papers in Marketing, 22 papers in Sociology and Political Science and 20 papers in Strategy and Management. The topics of these papers are Consumer Market Behavior and Pricing (35 papers), Digital Platforms and Economics (20 papers) and Digital Marketing and Social Media (17 papers). Anja Lambrecht is often cited by papers focused on Consumer Market Behavior and Pricing (35 papers), Digital Platforms and Economics (20 papers) and Digital Marketing and Social Media (17 papers) and collaborates with scholars based in United Kingdom, United States and Germany. Anja Lambrecht's co-authors include Catherine E. Tucker, Bernd Skiera, Katja Seim, Marco Bertini and Avi Goldfarb and has published in prestigious journals such as Journal of Marketing, Management Science and Journal of Marketing Research
In The Last Decade
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