Ann Kronrod

26 papers and 897 indexed citations i.

Ann Kronrod has authored 26 papers that have received a total of 897 indexed citations. This includes 12 papers in Sociology and Political Science, 9 papers in Marketing and 7 papers in Experimental and Cognitive Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (9 papers), Digital Communication and Language (6 papers) and Digital Marketing and Social Media (5 papers). Ann Kronrod is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (9 papers), Digital Communication and Language (6 papers) and Digital Marketing and Social Media (5 papers) and collaborates with scholars based in United States, Israel and The Netherlands. Ann Kronrod's co-authors include Amir Grinstein, Jeffrey K. Lee, David Katz, Luc Wathieu and Joyce P. Yang and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research