Anusree Mitra
About
Anusree Mitra has authored 10 papers that have received a total of 645 indexed citations.
This includes 9 papers in Marketing, 3 papers in Public Health, Environmental and Occupational Health and 3 papers in Economics and Econometrics. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (9 papers), Consumer Market Behavior and Pricing (4 papers) and Consumer Attitudes and Food Labeling (3 papers). Anusree Mitra is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (9 papers), Consumer Market Behavior and Pricing (4 papers) and Consumer Attitudes and Food Labeling (3 papers) and collaborates with scholars based in United States, Latvia and United Kingdom. Anusree Mitra's co-authors include Manoj Hastak, Debra Jones Ringold, John Lynch, Gary T. Ford and Alan S. Levy and has published in prestigious journals such as Journal of Consumer Research, Journal of Business Research and International Journal of Research in Marketing
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