Asif Yaseen

21 papers and 333 indexed citations i.

About

Asif Yaseen has authored 21 papers that have received a total of 333 indexed citations. This includes 6 papers in Sociology and Political Science, 6 papers in Organizational Behavior and Human Resource Management and 4 papers in Marketing. The topics of these papers are Digital Marketing and Social Media (4 papers), Customer Service Quality and Loyalty (4 papers) and Innovation and Socioeconomic Development (3 papers). Asif Yaseen is often cited by papers focused on Digital Marketing and Social Media (4 papers), Customer Service Quality and Loyalty (4 papers) and Innovation and Socioeconomic Development (3 papers) and collaborates with scholars based in Pakistan, Australia and China. Asif Yaseen's co-authors include Muhammad Abid Saleem, Sadaf Zahra, Muhammad Israr, Haider Abbas and Kim P. Bryceson and has published in prestigious journals such as IEEE Access, British Journal of General Practice and International Journal of Bank Marketing

In The Last Decade

Rankless by CCL
2025