Barbara J. Coe

11 papers and 480 indexed citations i.

Barbara J. Coe has authored 11 papers that have received a total of 480 indexed citations. This includes 2 papers in Management Information Systems, 2 papers in Marketing and 2 papers in Management of Technology and Innovation. The topics of these papers are Management and Marketing Education (2 papers), Italy: Economic History and Contemporary Issues (1 paper) and Quality and Management Systems (1 paper). Barbara J. Coe is often cited by papers focused on Management and Marketing Education (2 papers), Italy: Economic History and Contemporary Issues (1 paper) and Quality and Management Systems (1 paper) and collaborates with scholars based in United States. Barbara J. Coe's co-authors include James Reardon, Kenneth Thompson, Michael L. Ray, Courtland L. Bovée and Cathy Owens Swift and has published in prestigious journals such as Journal of Marketing, Journal of Retailing and Industrial Marketing Management