Ben Lowe

43 papers and 1.2k indexed citations i.

Ben Lowe has authored 43 papers that have received a total of 1.2k indexed citations. This includes 24 papers in Marketing, 14 papers in Sociology and Political Science and 7 papers in Information Systems and Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (16 papers), Digital Marketing and Social Media (13 papers) and Consumer Market Behavior and Pricing (9 papers). Ben Lowe is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (16 papers), Digital Marketing and Social Media (13 papers) and Consumer Market Behavior and Pricing (9 papers) and collaborates with scholars based in United Kingdom, Australia and Hong Kong. Ben Lowe's co-authors include Fanny Fong Yee Chan, Dan Alex Petrovici, Frank Alpert, Diogo M. Souza Monteiro and Rajibul Hasan and has published in prestigious journals such as Journal of Business Research, Technological Forecasting and Social Change and European Journal of Marketing