Bertil Hultén
About
Bertil Hultén has authored 11 papers that have received a total of 613 indexed citations.
This includes 8 papers in Marketing, 4 papers in Experimental and Cognitive Psychology and 2 papers in Sociology and Political Science. The topics of these papers are Consumer Retail Behavior Studies (7 papers), Multisensory perception and integration (4 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers). Bertil Hultén is often cited by papers focused on Consumer Retail Behavior Studies (7 papers), Multisensory perception and integration (4 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers) and collaborates with scholars based in Sweden and United States. Bertil Hultén's co-authors include Clarinda Rodrigues, Carlos Brito and Miralem Helmefalk and has published in prestigious journals such as Journal of Retailing and Consumer Services, International Journal of Retail & Distribution Management and Marketing Intelligence & Planning
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