Blanca López‐Catalán
About
Blanca López‐Catalán has authored 16 papers that have received a total of 284 indexed citations.
This includes 8 papers in Information Systems and Management, 7 papers in Sociology and Political Science and 6 papers in Marketing. The topics of these papers are Technology Adoption and User Behaviour (8 papers), Digital Marketing and Social Media (6 papers) and Consumer Retail Behavior Studies (4 papers). Blanca López‐Catalán is often cited by papers focused on Technology Adoption and User Behaviour (8 papers), Digital Marketing and Social Media (6 papers) and Consumer Retail Behavior Studies (4 papers) and collaborates with scholars based in Spain, Portugal and Finland. Blanca López‐Catalán's co-authors include Sonia San Martín Gutiérrez, María Ángeles Ramón-Jerónimo, Jana Prodanova, José Antonio Folgado-Fernández and Pedro R. Palos‐Sánchez and has published in prestigious journals such as Sustainability, Journal of Services Marketing and Industrial Management & Data Systems.
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