Bob D. Cutler
About
Bob D. Cutler has authored 36 papers that have received a total of 928 indexed citations.
This includes 15 papers in Marketing, 10 papers in Sociology and Political Science and 8 papers in Gender Studies. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (13 papers), Media, Gender, and Advertising (7 papers) and Customer Service Quality and Loyalty (5 papers). Bob D. Cutler is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (13 papers), Media, Gender, and Advertising (7 papers) and Customer Service Quality and Loyalty (5 papers) and collaborates with scholars based in United States. Bob D. Cutler's co-authors include Rajshekhar G. Javalgi, Edward G. Thomas, David S. White, Darrel D. Muehling and Robert F. Wright and has published in prestigious journals such as Journal of Business Research, Industrial Marketing Management and European Journal of Marketing
In The Last Decade
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