Brian S. Gordon
About
Brian S. Gordon has authored 30 papers that have received a total of 532 indexed citations.
This includes 22 papers in Gender Studies, 20 papers in Sociology and Political Science and 13 papers in Marketing. The topics of these papers are Sports, Gender, and Society (20 papers), Sport and Mega-Event Impacts (14 papers) and Consumer Behavior in Brand Consumption and Identification (13 papers). Brian S. Gordon is often cited by papers focused on Sports, Gender, and Society (20 papers), Sport and Mega-Event Impacts (14 papers) and Consumer Behavior in Brand Consumption and Identification (13 papers) and collaborates with scholars based in United States, Japan and United Kingdom. Brian S. Gordon's co-authors include Masayuki Yoshida, Jeffrey James, Makoto Nakazawa, Brent D. Oja and Bob Heere and has published in prestigious journals such as Journal of Consumer Marketing, Journal of Brand Management and Journal of Applied Sport Psychology
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