Bruce H. Clark

26 papers and 1.2k indexed citations i.

Bruce H. Clark has authored 26 papers that have received a total of 1.2k indexed citations. This includes 15 papers in Organizational Behavior and Human Resource Management, 10 papers in Marketing and 8 papers in Strategy and Management. The topics of these papers are Customer Service Quality and Loyalty (15 papers), Consumer Behavior in Brand Consumption and Identification (6 papers) and Innovation and Knowledge Management (5 papers). Bruce H. Clark is often cited by papers focused on Customer Service Quality and Loyalty (15 papers), Consumer Behavior in Brand Consumption and Identification (6 papers) and Innovation and Knowledge Management (5 papers) and collaborates with scholars based in United States, United Kingdom and Mexico. Bruce H. Clark's co-authors include Andy Neely, Tim Ambler, David B. Montgomery, Andrew Brown and David Otley and has published in prestigious journals such as Journal of Marketing, Management Science and Journal of Business Research