Carolyn Tripp
About
Carolyn Tripp has authored 13 papers that have received a total of 551 indexed citations.
This includes 7 papers in Organizational Behavior and Human Resource Management, 7 papers in Marketing and 6 papers in Sociology and Political Science. The topics of these papers are Customer Service Quality and Loyalty (6 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Digital Marketing and Social Media (4 papers). Carolyn Tripp is often cited by papers focused on Customer Service Quality and Loyalty (6 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Digital Marketing and Social Media (4 papers) and collaborates with scholars based in United States. Carolyn Tripp's co-authors include Marla Royne Stafford, Thomas D. Jensen, Les Carlson, Kenneth E. Clow and Carol W. Shanklin and has published in prestigious journals such as Journal of Consumer Research, Journal of Advertising and Journal of Services Marketing
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