Charles F. Hofacker
About
Charles F. Hofacker has authored 66 papers that have received a total of 4.7k indexed citations.
This includes 45 papers in Sociology and Political Science, 34 papers in Marketing and 20 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Digital Marketing and Social Media (37 papers), Customer Service Quality and Loyalty (20 papers) and Technology Adoption and User Behaviour (18 papers). Charles F. Hofacker is often cited by papers focused on Digital Marketing and Social Media (37 papers), Customer Service Quality and Loyalty (20 papers) and Technology Adoption and User Behaviour (18 papers) and collaborates with scholars based in United States, Italy and United Kingdom. Charles F. Hofacker's co-authors include Jamie Murphy, Ronald E. Goldsmith, James J. Hoffman, Kishore Gopalakrishna Pillai and Margherita Pagani and has published in prestigious journals such as Management Science, Journal of Marketing Research and Journal of Management
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