Chechen Liao

35 papers and 2.6k indexed citations i.

Chechen Liao has authored 35 papers that have received a total of 2.6k indexed citations. This includes 21 papers in Information Systems and Management, 18 papers in Sociology and Political Science and 12 papers in Marketing. The topics of these papers are Technology Adoption and User Behaviour (21 papers), Digital Marketing and Social Media (17 papers) and Customer Service Quality and Loyalty (8 papers). Chechen Liao is often cited by papers focused on Technology Adoption and User Behaviour (21 papers), Digital Marketing and Social Media (17 papers) and Customer Service Quality and Loyalty (8 papers) and collaborates with scholars based in Taiwan and United States. Chechen Liao's co-authors include Pui‐Lai To, Prashant Palvia, Chuang‐Chun Liu, Hong-Nan Lin and Shu‐Hui Chuang and has published in prestigious journals such as Journal of Business Research, Journal of Business Ethics and Computers in Human Behavior