Ching‐Chan Cheng
About
Ching‐Chan Cheng has authored 50 papers that have received a total of 1.9k indexed citations.
This includes 42 papers in Organizational Behavior and Human Resource Management, 33 papers in Marketing and 22 papers in Sociology and Political Science. The topics of these papers are Customer Service Quality and Loyalty (42 papers), Consumer Behavior in Brand Consumption and Identification (21 papers) and Digital Marketing and Social Media (14 papers). Ching‐Chan Cheng is often cited by papers focused on Customer Service Quality and Loyalty (42 papers), Consumer Behavior in Brand Consumption and Identification (21 papers) and Digital Marketing and Social Media (14 papers) and collaborates with scholars based in China, Taiwan and Macao. Ching‐Chan Cheng's co-authors include Hung‐Che Wu, Chi-Han Ai, Ya-Yuan Chang, Ming-Chun Tsai and Hsiu‐Yuan Hu and has published in prestigious journals such as Tourism Management, Expert Systems with Applications and International Journal of Hospitality Management
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